I have just arrived back from the Gold Coast, spouting new Aussie phrases like ‘Thanks Darl’ and ‘too easy’ and slowly recovering from the terrifying roller coasters and water parks they have there (Turns out my father is insane and insisted we faced death at least 3 times on the Green Room). But enough about me and my despair at leaving 30 degree heat for Wellington finest… I had an interesting experience buying travel insurance before I left.

I went to all the usual suspects, State, Southern Cross, Mike Henry, then found this hot little site that makes buying travel insurance fun. It’s funny how complicated normal insurance seems compared to this. When I need to find something, I don’t need to read the fine print – it’s under the main tab. I can quickly calculate how much it’s going to cost, without signing my life away or going through a convoluted process, I also like how you get a quote from the font page – which is the main reason why you’d ever visit a travel insurance website.

Nicely done… But since I’d never heard of them before, I didn’t run with it. Now I feel stupid.

This is a really good example of a company overthrowing the old timers and redefining how to shop online, i.e not just shoving a form on the website and hoping for the best, but supporting and aiding the entire sale, without your customer having to resort to picking up the phone. Well done.